Nostalgia Marketing for Women: Leveraging 90s and 2000s Themes to Connect with Female Audiences

Introduction – Nostalgia Marketing for Women Nostalgia marketing is a powerful strategy that taps into the emotional connections people have with their past, particularly their formative years. By evoking memories from the 90s and early 2000s, brands can create strong emotional bonds with their customers. This approach is especially effective for female audiences, who often […]

Join the Code Girls Initiative: Empower Women in Tech and Transform Your Company

A Call to Action for Companies: Become a Revolutionary Force in the Tech Industry In today’s competitive tech landscape, innovation and success are driven by diverse and inclusive teams. The Code Girls Initiative invites forward-thinking companies to join a transformative movement that empowers women in tech, fostering an environment of creativity, collaboration, and excellence. By […]

Women-Led Startups: Driving Innovation and Transforming the Tech Industry

Breaking Barriers and Redefining Success Women-led startups are revolutionizing the tech industry by breaking down traditional barriers and setting new benchmarks for success. These innovative ventures are emerging across diverse tech sectors, including artificial intelligence, cybersecurity, health tech, and fintech. By addressing specific market needs and creating groundbreaking solutions, women entrepreneurs are not only transforming […]

Women in cricket in Sri Lanka Their Rise to Triumph Where Men Could Not

Women in cricket have gone on to re-write cricket history in Sri Lanka. Cricket for Sri Lankans is more than just a sport; it’s a way of life. The nation’s hopes and dreams often rest on the shoulders of our cricketers, and recently, it’s our women’s team that has captured the spotlight with their phenomenal […]

The Art of Saying No: Setting Boundaries for Sustainable Success

For many career women, saying “no” can be difficult, yet it’s essential for maintaining balance and achieving sustainable success. Setting boundaries is crucial for managing workload and preventing burnout. This post provides practical strategies for mastering the art of saying no and creating a healthier work-life balance. 1. Understanding the Importance of Boundaries: Boundaries help…...

Membership Required

You must be a member to access this content.

View Membership Levels

Already a member? Log in here

How to Successfully Transition Careers: Practical Tips for Women Embracing New Opportunities

Career woman

How to Successfully Transition Careers? Transitioning careers can be both exhilarating and challenging. Whether you’re looking for a new direction, seeking greater fulfillment, or aiming to align your work with your passions, making a successful career switch is achievable with the right approach. Here’s a comprehensive guide to help you navigate this journey and embrace […]

UNDP Gender Exhibition – An interactive canvas reflecting the status of women across Sri Lanka

The United Nations Development Programme (UNDP) in Sri Lanka, in collaboration with key Government partners, with funding support from the Government of Norway and the Government of Canada, launched an innovative mobile interactive exhibition in November 2023 that traveled across Sri Lanka(Gender Exhibition), celebrating women’s empowerment and transformation. Starting from Kandy, the exhibition travelled to […]

Lipton Teas & Infusions – Empowering women on the team with exceptional

As the world’s leading tea company and independent since 2022, LIPTON Teas & Infusions recognizes the evolving workplace norms driven by millennials and Gen Z. These generations seek a supportive, inclusive environment that fosters growth. Participating in the Satynmag.com Women Friendly Workplace Awards powered by AICPA&CIMA, LIPTON Teas & Infusions prides itself on providing holistic […]