Tag: psychology

How Colour Psychology Shapes Your Outfit Choices During the Festive Season

Colour is one of the most powerful, immediate forms of communication we use without realising it. During the festive season—when emotions run high, social calendars are full, and personal expression feels more intentional—our outfit choices are rarely accidental. Whether you reach instinctively for a classic red dress, a deep emerald shirt, a sleek black suit, […]

The Psychology of Shopping: How to Avoid Impulse Buying

In today’s consumer-driven world, shopping has become more than a necessity; it’s an experience. With the rise of online shopping, the temptation to make impulse purchases is greater than ever. However, understanding the psychology behind shopping can help you regain control over your spending habits.  We’ll delve into the intricacies of the human mind when […]